Category: Promotions

Ballpark Chef Ryan Curry grills The Minor Side on Food and Beverage Operations in Sports Stadiums, Viral Food Items, Third Party Concession Vendors, and more!

Ballpark Chef Ryan Curry grills The Minor Side on Food and Beverage Operations in Sports Stadiums, Viral Food Items, Third Party Concession Vendors, and more!

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A classically trained chef, Ryan Curry spent over a decade in stadium kitchens as an executive chef for Spectra Foods at Raley Field with the Sacramento River Cats and at Isotopes park with the Albuquerque Isotopes. In Albuquerque, Ryan created two viral sensation concession items including the Tumbleweed Burger which VenuesNow trade publication named the Best New Concessions Food Item in 2019. His Green Chile Peach Flambé was runner-up in 2018. In 2020 and 2021, Ryan joined the Rocket City Trash Pandas and oversaw the department for the team’s inaugural season in their brand-new ballpark.

The Minor Side of Life features candid conversations about the business and promotional aspect of Minor League Sports. Host Rob Sternberg brings nearly a decade of experience to the table and chats with a guests who’ve worked in a Front Office, or played or performed on the Minor League stage.

THANK YOU TO OUR SPONSOR:

The Minor Side of Life is presented by Promotional Adventures. Based in California, Promotional Adventures is a full service advertising specialties company offering a wide range of promotional items to promote your company.

Dustin and his team will help countless Minor League and Major League teams find a cost effective way to market and promote their organizations with custom promotional items. With the number of companies they work with the possibilities are only limited by your imagination. Get a quote from today by e-mailing dustin@promotionaladventures.com.

Detroit Tigers’ Mike Holley reminisces about life on The Minor Side and talks Yankees, Tigers, Sports Marketing, and more!

Detroit Tigers’ Mike Holley reminisces about life on The Minor Side and talks Yankees, Tigers, Sports Marketing, and more!

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Already a season marketing professional, Mike Holley began his career in Baseball with the Staten Island Yankees and worked his way up to become their Director of Marketing. After a brief stay with the Lehigh Valley IronPigs in Client Services, Mike transitioned in the same position to the New York Yankees. Mike currently serves a Manager of Corporate Partnerships with the Detroit Tigers.

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Taylor Edmonds joins The Minor Side to talk Chiefs Super Bowl Preview, Going from MiLB Intern to Gorilla Sports Properties GM, Kansas City Sports Radio, and more!

Taylor Edmonds joins The Minor Side to talk Chiefs Super Bowl Preview, Going from MiLB Intern to Gorilla Sports Properties GM, Kansas City Sports Radio, and more!

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With career stops including the Omaha Storm Chasers, Kansas City Sports Radio, and Kansas City T-Bones Baseball, Taylor Edmonds joins The Minor Side (of Life) to talk about his hometown Chiefs in the Super Bowl, and career notes including going from MiLB Intern with the Omaha Storm Chasers to GM of Gorilla Sports Properties.

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Kaylee Swanson builds major league relationships on The Minor Side

Kaylee Swanson builds major league relationships on The Minor Side

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SHOW NOTES:

From Tim Tebow, to Women in Sports, to Sales tactics and retention, Kaylee Swanson weighs reflects on her 10+ years in Minor League Sports and first with the Baltimore Orioles, and has been building relationships since she stepped foot in MiLB. Now a consummate sales professional, her travels included 7 leagues, 2 sports, and 2 continents and led her to the MLB team she grew up rooting for. The Minor Side of Life features candid conversations about the business and promotional aspect of Minor League Sports. Host Rob Sternberg brings nearly a decade of experience to the table and chats with a guests who’ve worked in a Front Office, or played or performed on the Minor League stage.

THANK YOU TO OUR SPONSOR:

NBA Exec Geoff Brown talks The Minor Side with Rob Sternberg

NBA Exec Geoff Brown talks The Minor Side with Rob Sternberg

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SHOW NOTES

Geoff Brown spent 19 years in MiLB and is best known as the 1st GM of the Lakewood BlueClaws where his club led the league in attendance nearly every season. He made the jump to CMO of Rutgers Athletics during their move to the Big Ten conference and is now Sr. Director at the NBA’s TMBO. The Minor Side of Life features candid conversations about the business and promotional aspect of Minor League Sports. Host Rob Sternberg brings nearly a decade of experience to the table and chats with a guests who’ve worked in a Front Office, or played or performed on the Minor League stage.

THANK YOU TO OUR SPONSOR:

Dustin and his team will help countless Minor and Major League teams find cost effective ways to market and promote their organizations with custom promotional items. The possibilities are only limited by your imagination. Get a quote today by e-mailing dustin@promotionaladventures.com.

Brian Radle reflects on The Minor Side

Brian Radle reflects on The Minor Side

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SHOW NOTES

On his first sports job interview, Brian Radle said he’d one day like to be a GM. He accomplished that goal ten years later. But after that award season, with a new stadium on the way, new ownership came in and decided they did not have Brian in their plans. He is now leads the corporate sales efforts at his hometown Philadelphia Wings of the NLL. The Minor Side of Life features candid conversations about the business and promotional aspect of Minor League Sports. Host Rob Sternberg brings nearly a decade of experience to the table and chats with a guests who’ve worked in a Front Office, or played or performed on the Minor League stage.

THANK YOU TO OUR SPONSOR

Connor Gates is Back on The Minor Side

Connor Gates is Back on The Minor Side

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SHOW NOTES

After growing up working for the Binghamton Mets, Connor Gates now runs the Game Night Presentation for the AHL’s Binghamton Devils. After spending time in all aspects of the B-Mets Operation, Connor’s tenure ended after Year 1 of new ownership. The Minor Side of Life features candid conversations about the business and promotional aspect of Minor League Sports. Host Rob Sternberg brings nearly a decade of experience to the table and chats with a guests who’ve worked in a Front Office, or played or performed on the Minor League stage.

THANK YOU TO OUR SPONSOR:

Rob’s Journey to Minor Side Full Timer

Rob’s Journey to Minor Side Full Timer

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SHOW NOTES

The Minor Side’s Rob Sternberg hosts an introspective look at his own beginnings in the minor league sports industry from failed first attempt at the annual PBEO Job Fair, to intern in Northwest Arkansas, to finally full-time with the Binghamton Mets. The Minor Side of Life features candid conversations about the business and promotional aspect of Minor League Sports. Host Rob Sternberg brings nearly a decade of experience to the table and chats with a guests who’ve worked in a Front Office, or played or performed on the Minor League stage.

THANK YOU TO OUR SPONSOR:

The Minor Side of Life is presented by Promotional Adventures. Based in California, Promotional Adventures is a full service advertising specialties company offering a wide range of promotional items to promote your company.

The Famous Chicken walks The Minor Side

The Famous Chicken walks The Minor Side

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SHOW NOTES

The Famous San Diego Chicken is a Mascot Icon who’s traveled the world and made thousands of appearances at both Major and Minor League Stadiums for over 40 years. The Minor Side of Life features candid conversations about the business and promotional aspect of Minor League Sports. Host Rob Sternberg brings nearly a decade of experience to the table and chats with a guests who’ve worked in a Front Office, or played or performed on the Minor League stage.

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Todd Parney Parnell is on The Minor Side of Life with Rob Sternberg

Todd Parney Parnell is on The Minor Side of Life with Rob Sternberg

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Todd Parnell – “Parney” as he is known in the industry – is as synonymous with colorful Minor League Baseball promotions as he is with his colorful “Parney Pants”. And wrapped up an outlandish attire is man that has accumulated success at each stop in a 31 year Minor League Baseball career.

“Parney” may have not been his first boss Chuck Domino’s first choice for his job back in 1990, but it was certainly his best choice. The two have been collaborating and trend-setting within the industry ever since. “Parney” talks about his start, how the business has changed, and of course some of his favorite promotions, new and old, in this extended chat with one of MiLB’s biggest personalities.

The Minor Side of Life features candid conversations about the business and promotional aspect of Minor League Sports. Each episode Rob Sternberg brings nearly a decade of industry experience to the table and chats with a guest who has either worked in a Minor League Front Office, or played or performed on the Minor League stage.